Privacy Policy
Last Updated: 14 March 2025
At Softech Media, we respect your privacy and are committed to handling your personal information responsibly. This Privacy Policy explains what information we collect, why we collect it, how we use it, and the choices you have when you visit our website or contact us about our services.
By using our website, you acknowledge the practices described in this Privacy Policy.
1. About Softech Media
Softech Media is a digital services company providing website development, digital development, performance marketing, SEO, social media, and related digital services.
For questions regarding this Privacy Policy or your personal information, you can contact us at:
Email: info@softechmedia.in
Website: www.softechmedia.in
2. Information We Collect
We may collect information that you voluntarily provide when you contact us, submit an enquiry, request information, or communicate with us.
This may include:
Full name
Business or company name
Email address
Phone number
Project requirements and information you choose to share
Estimated project budget
Any other information you voluntarily provide through our website or communication channels
We may also automatically receive limited technical information when you visit our website, such as:
IP address
Browser type
Device type
Operating system
Pages visited
Approximate location derived from technical information
Date and time of your visit
Website interactions and referring pages
The information collected automatically depends on the analytics, security, advertising, and other technologies active on our website.
3. How We Collect Information
We may collect information:
When you submit our contact or enquiry form
When you contact us by email, phone, or other communication channels
When you communicate with us regarding a project
When you browse or interact with our website
Through cookies, analytics tools, and similar technologies, where applicable
4. How We Use Your Information
We use information collected through our website for legitimate business and operational purposes, including:
Responding to your enquiries
Understanding your project requirements
Preparing proposals or quotations
Communicating with you about requested services
Providing and managing our services
Improving our website, services, and user experience
Understanding website traffic and performance
Maintaining website security and preventing misuse
Sending relevant business communications where permitted
Meeting legal, regulatory, accounting, or contractual obligations
We aim to collect and use only information that is reasonably necessary for these purposes.
5. Legal Basis for Processing
Where applicable data protection laws require a legal basis for processing personal information, we may process information based on:
Your consent
Steps taken at your request before entering into a contract
Performance of a contract
Our legitimate business interests
Compliance with applicable legal obligations
Where processing is based on consent, you may withdraw your consent where applicable.
6. Cookies and Similar Technologies
Our website may use cookies and similar technologies to provide essential website functionality, understand how visitors use the website, improve performance, and, where applicable, measure or support marketing activities.
Cookies may be used for purposes such as:
Website functionality
Security
Analytics
Performance measurement
Marketing and advertising measurement
You can control or restrict cookies through your browser settings. Where applicable laws require consent for non-essential cookies, we will seek consent before using them.
7. Analytics and Marketing Tools
We may use third-party analytics, advertising, or marketing technologies to understand website usage and measure the effectiveness of our marketing activities.
Depending on the tools we use, these providers may process information such as device information, IP address, website interactions, or online identifiers.
Examples may include analytics and advertising platforms such as Google Analytics, Google Ads, Meta, or similar services.
The specific third-party services used on our website may change over time.
8. How We Share Information
We do not sell your personal information as a general business practice.
We may share information with trusted service providers when reasonably necessary to operate our website, communicate with you, provide our services, maintain security, process payments, analyse website performance, or perform other legitimate business functions.
These providers may include:
Website hosting providers
Email and communication providers
Analytics providers
Advertising and marketing platforms
Payment or accounting providers, where applicable
Technology and security providers
Professional advisers or authorities where legally required
We expect service providers handling personal information on our behalf to use appropriate safeguards and only process information for relevant purposes.
9. International Data Transfers
Because Softech Media works with businesses internationally and may use service providers located in different countries, your information may be processed or stored outside your country of residence.
Where applicable, we take reasonable steps to ensure that such transfers are handled in accordance with applicable data protection requirements.
10. Data Retention
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including to respond to enquiries, provide services, maintain business records, resolve disputes, comply with legal obligations, and protect our legitimate interests.
The exact retention period may vary depending on the type of information and the reason it was collected.
11. Data Security
We take reasonable technical and organisational measures designed to protect personal information against unauthorised access, misuse, alteration, disclosure, loss, or destruction.
However, no method of transmitting or storing information online can be guaranteed to be completely secure.
12. Your Privacy Rights
Depending on where you live and which laws apply to you, you may have rights relating to your personal information.
These may include the right to:
Request access to personal information we hold about you
Request correction of inaccurate information
Request deletion of your personal information
Request restriction of certain processing
Object to certain processing
Withdraw consent where processing is based on consent
Request information about how your personal information is used or shared
Exercise other rights provided by applicable privacy laws
To make a privacy-related request, contact us at:
We may need to verify your identity before completing certain requests.
13. Marketing Communications
If you receive marketing communications from us, you may request to stop receiving them at any time by following the unsubscribe instructions provided in the communication or contacting us directly.
We will continue to send necessary service-related or transactional communications where permitted or required.
14. Third-Party Websites
Our website may contain links to third-party websites, platforms, or services.
We are not responsible for the privacy practices, security, or content of third-party websites. We recommend reviewing the privacy policies of those websites before providing them with personal information.
15. Children’s Privacy
Our website and services are intended for businesses and general audiences and are not directed at children.
We do not knowingly collect personal information from children where prohibited by applicable law.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our services, technology, legal requirements, or privacy practices.
When we make changes, we will update the Last Updated date at the beginning of this policy.
We encourage you to review this page periodically.
17. Contact Us
If you have questions about this Privacy Policy, your personal information, or how we handle privacy-related requests, please contact us:
Softech Media
Email: info@softechmedia.in
Website: www.softechmedia.in